The secret to Gardenia’s success lies in its traditional American recipe that has been tried for generations. Over time, further improvements are made to the range of recipes and therefore the method of processing, especially within the area of automation. of these make sure that the aroma, taste, and keeping qualities of the bread are consistently being maintained.

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Gardenia Factory Tour: Gardenia History & Milestones
- 1978 – Gardenia first started as a little in-store bakery at Bukit Timah Plaza producing variety bread, with the assistance of experienced American baker, Horatio ‘Sye’ Slocum, who had 35 years of experience within the bakery business.
- 1981 – Production was growing rapidly and plans were underway for a bigger commercial bakery.
- 1983 – A commercial bakery was finally started in March 1983 at Pandan Loop, producing 2000 loaves per hour.
Originally supported the concept of a central bakery supplying a spread of products mainly to retail bakeries, this changed to a single-minded concentration on producing a white sandwich loaf distributed to all or any shops including supermarkets and varied shops.
Launched against entrenched competition; but with a superior product (softer-textured, tastier-flavored, and enriched bread), modern distinctive packaging, and good marketing (effective advertising, merchandising, and distribution), Gardenia bread gradually gained popularity. Its merits of being baked fresh, using the best ingredients, and delivered fresh made it the foremost popular brand of packaged bread in Singapore within two years.
- 1986 – In August, Gardenia expanded its operations by building a contemporary bakery that utilized the newest processing techniques.
- 1987 – Gardenia ventured into Thailand.
- 1991 – The first Gardenia bakery in Kuala Lumpur, Malaysia was commissioned.
- 1993 – The second bakery in Singapore was found out in June 1993, with a production capacity of 8,000 loaves an hour.
To keep up with growing demand and modern baking technology, substantial funds were ploughed into building this new state-of-the-art bakery. Costing S$18.5 million, this new Gardenia bakery in Singapore increased manufacturing capacity by 2.5 times without compromising on quality. Equipped with new computer-generated equipment, this highly automated plant ranks among the foremost technologically advanced within the region.
- 1994 – Gardenia commissioned a second bakery in Kuala Lumpur, Malaysia.
- 1996 – Gardenia expanded with new bakeries in China and India.
- 1997 – Gardenia further extended its regional operations to the Philippines.
- Gardenia acquired the 3rd bakery in Kuala Lumpur, Malaysia.
- 1999 – Gardenia invested during a fourth bakery in Johore Bahru, Malaysia.
- 2001 – Gardenia acquired Bonjour. it’s since become the No. 2 brands in Singapore for packaged loaf bread after Gardenia.
Gardenia found out a fifth bakery in Bukit Kemuning, Malaysia.
- 2002 – Gardenia built a replacement bakery within the Philippines.
Present
Despite a competitive environment, Gardenia has remained the market leader till today. This speaks volumes for the various painstaking efforts that are invested to make sure that its products are constantly a cut above the remainder.
Read more: https://www.gardenia.com.sg/
Gardenia Bakery Tour
Gardenia’s daily bakery tour may be a specially structured program for the overall public that serves to teach about the goodness of Gardenia pieces of bread and its unique method of bread-making.
Notice:
Tour days: Mondays to Fridays (except Thursdays and public holidays)
Time : 3.00 to 4.00pm
Group Size: Minimum – 30 persons, Maximum – 80 persons
Min. Age: 5 years and above
Bookings are to be made three months beforehand and are available on a first-come-first-serve basis. Kindly note that we absorb phone bookings only. For further inquiries, please contact the general public Relations Department at 6778-5666 or email [email protected].
Tour Highlights:
Welcome Visitors are going to be introduced to the complete range of Gardenia’s products.
Video Presentation on the bread-making process and therefore the profile of Gardenia.
Tour View the particular production process from an elevated walkway, and therefore the opportunity to catch a whiff of the heavenly aroma of Gardenia’s freshly baked bread.
Q&A Our friendly staff is available to answer your queries.
Refreshments Are treated to yummy Gardenia bread and buns
Premium Counter & Vending Machine Buy home some exclusive Gardenia premiums at our counter or buy freshly baked bread and buns from our Gardenia vending machine!
All visitors will get a goodie bag each during the bakery tour.
Each organization is restricted to a maximum of three bookings during a month.

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History Gardenia Factory Tour
- 2003: Gardenia received worldwide organization for Standardization (ISO) and chance analysis vital manage factors (HACCP) certifications
- 2004: Gardenia become accorded Superbrands reputation by way of Superbrands Ltd., an unbiased authority and arbiter on branding
- 2005: Inaugurated two new plant life and its Distribution Centre
- 2006: added the Muffin-Tastic line
- 2007: Indulged the customers through creation contemporary its super Flavored Loaf Line and the Cream Roll-Line
- 2008: Gardenia marked its tenth year within the Philippine bread industry
- 2009: Gardenia inaugurated its first 6K plant capable of making 6,000 loaves of contemporary bread consistent with hour
- 2010: Gardenia all over again developed a modern fitness product to give a twist to its already existing excessive Fiber complete Wheat Bread. The flavorful, plump, and juicy high Fiber Wheat Raisin Loaf became an aggregate of modern-day excessive fiber content material from whole wheat flour and juicy California raisins.
- 2011: Gardenia invested in a bread plant in Cebu. The organization bagged three application success awards from the branch brand new exchange and enterprise (DTI)
- 2012: Gardenia carried out the primary ever glad Bread Day inside the country, it’s very very own party of worldwide Bread Day
- 2013: Gardenia initiated an inter-university sandwich making and commercial enterprise era competition known as the next massive Sandwich Hit (NBSH)
- 2015: Gardenia ventured into community bakery through large Smile Bread Station and into artisanal forte bakery commercial enterprise with modern Bakers Maison
- 2016: Gardenia improved operations and invested some other state-of-the-art and global class 6K plant with a capacity contemporary 6,000 loaves per hour
OUR important element: A ardor for global-class Excellence
We by no means scrimp on fine in everything we do.
As a patron-centered and branded meals organization, we’re dedicated and committed to turning in global class nice bakery products that each Filipino merits.
VIDEO: How Gardenia Bakeries Dominated Southeast Asia
Moving to the destiny: Paving the manner for Gardenia’s persisted success
Gardenia Philippines pioneered a completely unique distribution machine, ensuring that the most effective clean bread attain purchasers each day. Gardenia strictly follows its worldwide policy brand new keeping the simplest clean shares on the shop cabinets. As quickly as merchandise comes out cutting-edge in the factory, transport trucks go away to the manufacturing plant as early as four o’clock in the morning to bring the products to precise locations inside the United States. replacing unsold bread in keep cabinets with the best freshly baked top-best products at some stage in each day brand new transport is a Gardenia exercise unmatched inside the industry.
For the reason that starts today’s operations, Gardenia’s distribution had grown rapidly. Gardenia is now taken into consideration as the most extensively dispensed loaf brand in Metro Manila. because of Gardenia’s established order in 1998, the brand’s success has been starkly obtrusive with its non-stop and speedy sales boom.
This aggregate modern advanced product first-rate, superior bread-making technology, and good-sized machine ultra-modern distribution reflect the client-orientated vision of today’s Gardenia Philippines that brings customers the best stage contemporary product pleasure.
The purpose in the back of Gardenia’s achievement is no mystery; it’s for the individuals who made Gardenia what it is nowadays and the aim of modern-day maintaining Gardenia’s management and excellence. Our enthusiasm to serve constitutes the “yeast that raises the dough” and with this, Gardenia will continue to take the lead.
Food protection policy
We, at Gardenia Bakeries Philippines, are dedicated to assuring clients and clients that our products are produced with superior quality substances and in step with strict protection and hygienic requirements that observe statutory and regulatory necessities.
Our first-class policy
We, at Gardenia Bakeries Philippines, are devoted to pleasure purchasers by providing satisfactory best bakery and food merchandise.
We goal for excellence through innovation and non-stop improvement of modern-day our procedures, products, and services, making sure compliance with our clients and relevant statutory and regulatory necessities. we are steadfast in our dedication that pleasant begins with each and every one folks.
Read more: http://gardenia.com.ph/index.php/about-us/307-caring-for-the-environment.html
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