Impact Of Globalization On Tourism Industry – In 7 handicrafts produced by local artisans. Despite the negative impact of unexpected events—such as 9/11 and the global financial crisis—on the tourism industry, and despite substantial research into managing crises in tourism, little.
Negative Impact Of Technology On the Tourism Industry
Technology has changed the lives of many people by changing the way we work. The hotel and tourism industry is one of the sectors that has undergone the most changes thanks to technology. Not surprisingly, this industry ranks among the best performing in the world. Technology has played a major role in this success. Technology is important to the success of the hospitality and tourism industry, despite some shortcomings as noted in the article.
General Information
The hospitality and tourism industry is one of the best performing industries regionally/domestic and internationally. According to the World Tourism Council (2004), the tourism industry contributes about 10% of world GDP. This number is expected to rise in 2014 (World Travel and Tourism Council, 2004). The strength of this rapid growth lies in the introduction of information technology into its management and operation.
Many hospitality and tourism companies use information technology in their business and therefore have a good opportunity to make huge profits from it (Garzotto et al. 2004).
Backup computer systems are an example of an information technology system used in this industry to reach target customers. Industrial Technology services to its customers. It was also very expensive because customers are always physically away, for example, miles. Increasing the customer base. The fact that people are able to communicate and interact with each other in different fields has made it easier and cheaper to sell their products and services.
Historically, the most popular form of IT was inter-enterprise systems that connected organizations together. However, due to high costs, many companies were unable to cover the costs of its use (Chih-Yao 2011, p. 1986).
The advent of a global distribution system has facilitated cross-border connections and communications. This enabled faster information transfer which helped boost the industry in terms of the number of bookings.
Global distribution was a form of inter-organizational system that emerged from computer-controlled reservation systems that helped integrate airline information. This consolidation has contributed to the development of the tourism industry, as customers can book through the common market.
These systems were used in the 1960s and cannot be integrated into modern computers. Thanks to technological advances, the Internet and the World Wide Web have emerged, which have changed the way people interact and/or trade (Cristiana 2008, p. 345).
Companies sell their hotel services and travel products over the Internet. This platform has connected the world. He made it a global village. People can interact in different places in real-time. They can share their views and opinions without a physical meeting. Technology has led to the development of various forms or platforms that enable interaction.
Today, social media such as MySpace, Twitter, Facebook, LinkedIn, etc. are a source of information used by the tourism and hospitality industry to reach customers around the world, which has fueled an influx of tourists to the next level. their income. (Alexis and Buhalis 2007, p. 389)
Clayton and Criscuolo (2002) argue that Internet technology has brought about various changes in the way people do business.
Transformation involves giving ideas a way to turn into salable innovations so that they can be reached later in these markets and moved to a broader market at a lower cost to find buyers.
Provides easier market access and introduces new products. This changed the way information is exchanged between individuals and organizations (p. 14). The benefits of technology in hospitality and tourism are enormous.
Benefits of technology for industry – Negative Impact Of Technology On the Tourism Industry
The benefits of IT appear in almost every aspect of our lives. The Internet has become an important part of people’s lives. People can share information at remote sites in real-time through personal computers, faxes, mobile phones, e-mail, and the Internet (Cristiana 2008, p. 346).
The power that comes with technology has manifested itself in key sectors of the economy. The hospitality and tourism sector is one of the sectors that need proper marketing all over the world.
The Internet makes it easy and cheap. The company has hosted many websites which they use to advertise their products and services around the world. They are able to meet the needs of consumers accordingly. Another advantage of technology is that it has facilitated globalization. The world has been reduced to a small village. People connect via internet networks and social media. Information is transferred faster with just a click of the mouse.
The hospitality and tourism industry took this opportunity to exchange ideas in different business areas. It also helped bring people from different cultures together and separate people by geographic location.
Since the industry is so dependent on information, this technology adds pride because people can access information about the places they can visit, spend their free time and relax while on vacation.
According to Cristiana (2008), many people in the United States use the Internet to book their trips to various destinations (eg. 344). The rate increases every day. For example, it is estimated that more than 75 million people traveling around the world use the Internet to obtain information about their destinations.
Therefore, they use the internet to book, check and compare prices, and plan their trips to various tourist destinations. Many people who travel around the country spend their time or get help from the hospitality industry. That’s why they contribute a lot to the industry.
A fun trip. So they pay foreign exchange to the host country to host them or travel across the country to visit any of the attractions like game reserves and game parks. The number of discussions increased to double digits in 1996-2006.
A high increase in 2001 (58%) and 25% in 2002 (Christiana 2008, p. 344) Many online travelers say they use the Internet to get updates or information about their destination and other logistics about their trip (Cristiana 2008, p. 344).
So they do business on the Internet. For example, they pre-booked attractions after landing at their destination. This shows how technology has transformed the industry. In the past, it was very difficult and expensive to travel because of the tedious paper-based processes that people had to go through. When they reach their destination, they don’t have to look for accommodation. Therefore, technology has raised this higher level, as everything is done in the comfort of homes (Dis 2010, p. 9).
A study conducted on online travelers showed that the majority of people who travel do so for pleasure, leisure/vacation, and personal and business purposes (Cristiana 2008, p. 347).
Technology has enabled people to look up their directions, maps for directions, accommodation/hotels, timetables, airfares, and how much money they should spend on a trip. This logistics is available on the Internet. It has become a very important means of budgeting and selection.
These are places or locations that a person wants to visit. The availability of this information on the Internet, such as tourist attraction sites, tourist attraction scenes, and features, creates a platform where people can be persuaded to travel and experience it.
Therefore, the Internet contributed to the increase in tourist reservations and visits and thus explained the increase in GDP generated by the industry (Christiana 2008, p. 344)۔
Technology has developed faster to allow access to the Internet via mobile phones. People all over the world can access information on their mobile phones, even to the extent that they communicate with each other. This platform has made it possible for the hospitality industry and the tourism industry to sell their products online.
Persons traveling for entertainment or for any other reason Always keep in touch with family and friends. This has contributed to the increase in cross-border travel by many people (Cristiana 2008, p. 348)۔
According to Jungsun and Hardin (2010), there are many users on social media, including Facebook and MySpace (p. 735). It is estimated that 360 million people visited and used the media for their interaction and other purposes in 2007 (Jungsun and Hardin 2010, p. 735).
Media is used to share ideas and connect with people across the country. So it’s a good platform for companies. in selling their products and services The hospitality industry and the tourism industry have the potential to use such media to reach a large number of potential visitors.
People will have information about tourist destinations and some of the hospitality services offered in this way. Therefore, they can greatly contribute to the success of the hospitality and tourism industry. However, technology has had a negative impact on this industry. Technology Challenges / Disadvantages
Technology has several challenges. According to Jungsson and Hardin (2010), virtual worlds offer challenges with maintenance and follow-up (p. 735). This requires significant investment in the use of the Internet in terms of updating links and responses to the many blogs presented.
If there is no answer to the question Individuals or potential guests can change their minds or plan trips to their desired destinations (Jungsun and Hardin 2010, p. 735). Another challenge is the increased risk of cybercrime and hacking.
Some people may have access to systems hosted on the Internet to access confidential information. This person can falsify information and thereby lead to incorrect information and loss of customers. Additionally, the number of site visitors may be insufficient, as expected. This causes a huge loss because the company may not be able to earn enough revenue and therefore the company’s revenue level is affected.
One of the disadvantages that technology has brought to the industry is that it has caused unemployment. Many people who have worked in hotels as managers, waiters, and chefs, as well as in the tourism industry as tour guides, have lost their jobs to cut costs and use the internet.
Job creation in these industries has also decreased because most marketing and advertising is done online. Privacy is also affected by the advent of the Internet. People have improvised ways to hack or access organizations’ websites to steal important information. This puts the company at risk (Zipf 2002, p. 57)
Internet distribution has increased. There are many travel websites on the internet. This is especially a challenge for small and medium-sized tourism businesses that have insufficient skills and knowledge of website efficiency.
This spread is a sign of a lack of organization in the already saturated market. Many of these sites are unknown to customers. This becomes difficult for potential customers to find and even to be confident in them how much they are used.
Intermediaries that are used to connect customers with different businesses pose another problem on the Internet. They are paid for their services, resulting in lower profits, earnings, and website homogeneity (Alexis and Buhalis 2007, p. 389).
Therefore, in conclusion, technology has made a major contribution to the success of the hospitality and tourism industry around the world. Countries that have embraced technology positively in their operations have benefited from higher revenues.
The potential of this technology is enormous. However, in order to manage it well and use its enormous potential, people with extensive knowledge and experience in its operation are needed. On the other hand, technology has made many people unemployed. This has affected their standard of living as they depend on their work as a source of existence. Its advantages, however, outweigh the disadvantages that the article reveals.
source: https://ivypanda.com/essays/how-technology-is-changing-the-hospitality-and-tourism-industry-advantages-and-disadvantages/

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