Chinese nationals made 130 million journeys abroad in 2017 up 7 from 2016 according to a joint report by online travel agency ctrip and china tourism academy. Chinese visiting europe spend on average between 1500 and 3000 per trip.
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Meanwhile expectations for european destinations remain strong thanks to several campaigns for eu china tourism in 2018.
China outbound tourism statistics 2018 pdf. Outbound tourism outbound tourism in january december 2017 outbound tourism change. Chinese travellers to europe tend to be older than the average outbound traveller 35 60 age band has the highest proportionb. In the first four months of this year chinese arrivals in europe were up 95 compared to last year and forward bookings for the period may august are currently 79 ahead.
Most outbound travel from china to europe is generated in the major urban centres of beijing shanghai guangzhou and shenzhena. Cotri is a leading independent research institute for the china outbound tourism market offering our expertise in consulting research training and much more. Having been joined in more recent years by itb asia in singapore and itb china in shanghai it remains one of the key annual gatherings for industry actors from across the globe.
The beauty and uniqueness are the primary consideration. Tourism statistics report 2017 ministry of tourism. The united kingdoms three biggest citieslondon manchester and birminghamare jointly marketing in china to encourage travelers to experience england for good reason.
63 of the chinese respondents said they have used mobile payments for shopping and 76 hoped that they could use mobile payment for shopping during their overseas travels in the future. China rpc vietnam lao pdr thailand korea rok usa japan malaysia uk france 2017 1210782 835355 502219 394934 345081 256544 203373 179316 171162 166356. Top ten markets arrivals in january 2018 iioutbound tourism outbound tourism in january 2018 outbound tourism change 2016 2017 2018 1716 201817 cambodian outbound tourists 108449 123142 146947 135 193 international tourists departure 448849 457302 552351 19 208 iiiinternal tourism foreign visitor arrivals to the regions in january 2018.
China chinese chinese outbound tourism itb berlin outbound statistics tourism tourists last week saw the 2018 edition of the itb berlin trade fair take place between march 7th and 11th. Report china outbound tourism trend 2018. China tourism industry has seen unprecedented development in recent years due to the sustainable economic growth the further implementation of the reform and opening up policy as well as the substantial increase in peoples personal income.
The enormous outbound market has drawn the attention of the world. Shopping is where chinese tourists use mobile payments the most.
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